Assisted Living – are you a ‘BLACK BOX” to your referral network?
Does anyone in your local community know ANYTHING about the health issues you’re capable of managing? Is anyone in your community familiar with the experience, expertise and high performance of your health management team? After all, this is the ONLY reason residents come to your facility…because they need assistance with managing their health.
They won’t know unless you tell them…unless you show them. And you won’t be able to tell them or show them ANYTHING unless you FIRST measure your resident’s health.
You are probably aware that hospitals, doctors, SNFs, potential residents and their families, and others in your local community know very little about the spectrum of health management you perform every day and the high standards you follow. But you should also be aware of the lost opportunities for making a very unique and positive impression by showing them data…showing them that you take the health of your residents so seriously that you apply knowledge-based management. Management based on health measurement and tracking of health outcomes, not on guesses and intuition.
But I repeat – no one will know this unless you tell them and show them. And you will miss a uniquely valuable opportunity to market and showcase your facility whose transparency will positively distinguish you and usher you into the health networks of the very near future.
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